When a trading card product delivers a diverse selection of valuable inserts that spans beyond the sport it covers, people usually say the product is “loaded.” That is the case with 2011 Parkhurst Champions which arrives in stores on Tuesday, October 18, 2011. It will be available only through the hobby channel through Upper Deck’s [...]
Upper Deck Blog
Every year we have a great time at the NHLPA Rookie Showcase where Upper Deck has the opportunity to spend time with the top NHL rookies. One of our goals we have leaving the event it to come up with a fun way to introduce the new rookies to fans and for the last few [...]
Upper Deck Blog
Manufacturing trading card packs is a highly mechanized process where cards are fed into hoppers, inserted into packs and then sealed. But once a year our hockey team heads out to our production facility in North Carolina where they take part in a unique event. The group will actually pack out NHL The Cup product [...]
Upper Deck Blog