Motorcycle Bikers vs. Trading Card Collectors: Who Wins in this ‘Packs to the People’ Social Experiment?

As part of Upper Deck’s 25th Anniversary, we are running a social experiment where we are taking packs to the people to show everyday folks what it is like to open up new packs of Upper Deck trading cards. The experience is exponentially different and more exciting than it was when Upper Deck first came [...]