In an effort to engage younger collectors and hockey fans, Upper Deck recently announced a promotion where one lucky fan could win the opportunity to serve as Upper Deck’s NHL Draft Runner at the 2012 NHL Draft. Participants needed to send in an essay as to why they felt they should be Upper Deck’s NHL [...]
Upper Deck Blog
While Upper Deck does not have a finalized arrival date for 2011-12 NHL SP Authentic quite yet, several Upper Deck Certified Diamond Dealers will get their first taste of the product during the Universal Distribution Retail Summit on Monday, June 18. Attendees will receive a black bag containing a pack of special promotional cards for [...]
Upper Deck Blog