Upper Deck’s Random Acts of Kindness program started during the company’s 25th Anniversary campaign as a way to say thank you to those doing good in the hobby. During that campaign, Upper Deck thanked collectors and sometimes even celebrities with special packages to let them know how much the company appreciated them.
The program has helped […]

Upper Deck Blog
Collectors were all smiles when visiting Upper Deck at the 2016 National Sports Collectors Convention in Atlantic City, New Jersey as the trading card leader worked to make it a show to remember. Before dealers and collectors were even able to get to the show, they felt Upper Deck’s presence with the special key cards we […]

Upper Deck Blog
We’ve shared before some meaningful stories of how youth dealing with Autism and Asperger’s use trading cards to find their “happy place.” When 19-year-old Zach Sample reached out to us, we were happy to hear that collecting Upper Deck hockey cards had proven to provide a sense of happiness for him as well.
“Children with Asperger’s […]

Upper Deck Blog