Upper Deck Throwback Thursday Create the Caption Promotion: Pat Riley
When you think NCAA basketball, you think of the colors blue and white. You think of prestigious programs. You think Wall and Rose. Cauley-Stein and the Harrison twins. All are names, which are synonymous with the University of Kentucky. You would have had to be living under a rock the last few months to not [...]Building a Brand: Go Behind the Scenes at Upper Deck on Bringing 2014-15 NHL® O-Pee-Chee Platinum to Life
The O-Pee-Chee name has been a staple of the trading card hobby for decades. Upper Deck felt it was time to bring the brand into the 21st Century by producing a more premium edition using a variety of cutting edge technologies. To run us through that, we sat down with Upper Deck Director of Product [...]Categories: Upperdeck Tags: 201415, Behind, Brand, Bringing, Building, Deck, Life, NHL®, OPeeChee, Platinum, Scenes, Upper