In the hobby of sports trading cards, much of the revenue is driven from high-end hobby releases that focus on serious collectors. Many collectors these days ask, “What is being done to cultivate the next generation of collectors?” For the last few years, Upper Deck has worked hard to make kids a top priority at [...]
Upper Deck Blog
Quality. Innovation. Authenticity. Value. These are the core tenants Upper Deck was founded upon and the company works to make sure collectors find the athletes they love and get the value they expect when opening the company’s trading card products. To thank customers for 25 amazing years, Upper Deck put together a variety of pack [...]
Upper Deck Blog
Fan who participated in Upper Deck’s most recent expired redemption raffle at the 2014 National Sports Collectors Convention are in store for great news; everyone who submitted a card will receive a prize card! Due to a slight logistical snafu, we have added more prize cards to this pool and will honor every card received [...]
Upper Deck Blog
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