How do we best cultivate the next generation of hockey collectors? The smart money is by engaging those who are already passionate about the sport and supporting their quest for success. That’s where Upper Deck and Universal Distribution come in as the two companies are making it easier than ever for local card shops to [...]
Upper Deck Blog
Upper Deck has established National Hockey Card Day as the most engaging promotion for shops and collectors to experience NHL® trading cards and this year record numbers came out to be a part of the promotion. Many fans lined up in front of stores in the cold before they opened so they could be first [...]
Upper Deck Blog
Many youngsters dream of growing up to be a professional sports star, but for 99.999% of us, our dreams do not come true. There are options however to still be around the sports you love and one of those is to open up a trading card shop.
This year Upper Deck asked trading card shop owners [...]
Upper Deck Blog
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