Upper Deck Shares the Company’s Heroic Inspirations Campaign at the iMedia Summit
Recently I was asked to share how Upper Deck had learned to think differently with regards to marketing at the iMedia Brand Summit. My presentation began with a short video talking about the Star Rookie card we created for our good friend Jack Hoffman.
After the video I was excited to share stories about other inspirational […]
Categories: Upperdeck Tags: Campaign, Company’s, Deck, Heroic, iMedia, Inspirations, Shares, Summit, Upper
Upper Deck’s Random Acts of Kindness Campaign Hits the Staples Center!
I’ve had the chance to take in Stanley Cup Playoff games a handful of times before in my life, and needless to say it’s usually a different animal than anything you’ll experience at a regular season game. The intensity on the ice is significantly elevated and that is reflected in the energy of the fans […]
Upper Deck Celebrates Memorial Day through the Company’s Random Acts of Kindness Campaign
When Upper Deck began our Random Acts of Kindness campaign to help celebrate the company’s 25th Anniversary it was primarily to say, “thank you” to loyal collectors and fans who helped us become “The Collector’s Choice.” During the campaign, Upper Deck has been able to share some of those fun stories about fans being surprised […]