Spring Promo Packs & Insert Cards Coming to Upper Deck Certified Diamond Dealers in Canada and Authorized Group Breakers
In the wake of the COVID-19 pandemic, collector-focused events like the Spring Sport Card & Memorabilia Expo in Toronto and the Summit Show in Edmonton were cancelled. Upper Deck produced promotional packs to support dealers in attendance, but with the events no longer taking place, the packs were distributed through the company’s Authorized Distributor Network [...]Categories: Upperdeck Tags: Authorized, BREAKERS, Canada, Cards, Certified, Coming, Dealers, Deck, Diamond, Group., Insert, Packs, PROMO, Spring, Upper
Upper Deck’s 30th Anniversary Celebration Ends with the Diamond Draft Event
A stealth insert (Easter Egg) across all of Upper Deck’s brands this year were the Diamond Relic cards featuring 30 different subjects limited to just 30 copies. Also included in those products were one-of-one instant winner cards to be included in a 30th Anniversary Live Draft program. We created one-of-one variations of these cards that [...]Categories: Upperdeck Tags: 30th, anniversary, Celebration, Decks, Diamond, Draft, Ends, Event, Upper
Brag Photo: A Stunning Montreal Canadiens Diamond Encrusted Collectible is Coming to NHL Chronology!
At Upper Deck, we love surprising our fans. Unannounced “Easter Egg” surprise content in products has been something we’ve been leading the category on for years. In particular we love these types of surprises on new brands. One we have created is too cool not to share details on however. Recently we shared an image gallery of [...]