Upper Deck’s Marketing team has been busy running a variety of promotions dedicated to engaging the future of the hobby over the last few weeks in particular. Upper Deck believes it is absolutely critical to look at new ways to involve the youth of today in all the fun aspects of the hobby and the [...]
Upper Deck Blog
When it comes to collecting, most of the core audience is made up of males age 18-44 so it is important for Upper Deck to invest in engaging youth at trade shows because they truly are the future of this hobby. At the 2012 National Sports Collectors Convention, Upper Deck did just that.
First, we wanted [...]
Upper Deck Blog
Upper Deck’s Entertainment division has been going through a variety of changes, but now the company is preparing to release a mix of new products based primarily around the Marvel brand. Trading card game (TCG) and Marvel fans have a lot of questions about what the staff at Upper Deck Entertainment has been up to [...]
Upper Deck Blog